Isabella Patrick
Interiors
STRATEGIC CONSULTING & IMPLEMENTATION CLIENT
Despite having a full project funnel and waitlist, Isabella Patrick was facing critical structural challenges with her established design firm. Team dysfunction was creating daily operational chaos, and while the work felt constant, the financial returns weren't reflecting the effort invested. Isabella was feeling stressed and overwhelmed, spinning wheels without seeing the growth that should match her busy schedule. She needed a complete business overhaul to align her success with sustainable systems and profitability.
The Starting Point
Brooke conducted a comprehensive audit leaving no stone unturned - examining team structure, systems, processes, and fees. The thorough team evaluation revealed profit leaks and process inefficiencies that were immediately streamlined. A major breakthrough came with updating the branding and website, creating a sense of refreshing and reawakening for the business. Brooke also strategically connected the firm with specialized consultants and VAs to handle areas identified for outsourcing, ensuring every aspect of the business was optimized for both efficiency and growth.
Strategy & Execution

The Results
Achieved their best year ever with optimized team efficiency
Secured 2 prestigious national print publication features + 1 major online feature
Enhanced profitability through systematic process improvements
Successful rebranding created business refreshing + renewed market positioning
Achieved work-life balance with time for celebration + strategic planning
CEO & PRINCIPAL DESIGNER
Isabella Patrick
"Brooke will synthesize and disseminate all of your ideas, work you through challenges, and help you clear the cobwebs to get your business running like a well-oiled machine. She's your cheerleader, she will deliver honest direction, and she will provide support and resources - you will not be sent out into the world on your own! I CAN NOT imagine running this business without her."